Project Description
The global pandemic hit, and for most people, TV and commercial production had completely shut down. But it was also a perfect time to tell people about the benefits of using Microsoft Teams.
Without the ability to travel, shoot, or even have people in the same room, our team devised a way to “shoot” an entire campaign from the comfort of our own home offices using the very product we were advertising. We connected an entire production team, agency, client, and talent in real-time from locations all over the globe. By setting up completely custom recording solutions, live-streaming platforms, and post-production techniques, we were able to fully produce a very successful TV ad campaign for Microsoft…complete with a fun virtual video village.
Skills Used
Creative Art Direction, UI design, Animation, IT, Talent Direction
Client
Microsoft Teams
Location
Global